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So Cube ads aren't square, Nissan hires college kids

To bring college students into Nissan dealerships to look at the quirky new Cube, Nissan North America has asked for a little help--from college students. Nissan has retained marketing classes at 10 large U.S. universities to create ad campaigns that will run on their campuses this spring.

Lexus teases new RC-F rival to BMW M4

Lexus has released the first tease of a new F-branded model – and it looks like the car in question is a hot version of last month’s new RC Coupe. The new RC-F will be officially revealed at the Detroit Motor Show next month, with the firm promising “performance synonymous with Lexus’s heritage of F-designated performance models”. Tokyo Motor Show 2013 best production cars – Lexus RC Coupe New Lexus RC Coupe for Tokyo Motor Show 2013 Over the regular RC Coupe, which we checked out in detail at the Tokyo Motor Show last month, the RC-F appears to get bespoke front wings with unique side gills: the multi-spoke alloys are also new.

BMW Vision Future Luxury concept (2014) first official pictures

By Damion Smy First Official Pictures 19 April 2014 23:00 The BMW Vision Future Luxury is a two-plus-two that’s approximately the same size as a 7-series. So is it a 9-series that makes way for an 8-series coupe as well? Fronted by those massive kidney grilles, the Vision apes the Gran Lusso concept that was shown at the 2013 Villa d’Este Concorso d’Eleganza.