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Goodwood Festival of Speed 2010: the CAR guide

The Goodwood Festival of Speed 2010 descends on Lord March's Sussex estate this weekend, so here at CAR Online we've put together a handy guide to make sure you get the most out of what promises to be a  weekend of motoring nirvana. Especially if this uncharacteristically hot British summer weather continues. Undoubtedly. The Festival of Speed has escalated in size and status over the past decade, becoming one of the most revered events on the motoring calendar.

BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.

R8 e-tron electric supercar will be built, Audi says

The Audi R8 e-tron is back on: Audi has backtracked on an earlier decision to cancel production of the zero-emission supercar and will now push ahead with small-scale production two-seater, Autoweek can confirm. The decision is part of a number of sweeping changes made to Audi's research and engineering operations since the arrival of its new head, Ulrich Hackenberg. Citing recent advances in lithium-ion battery technology that has reportedly increased its range from an original 134 miles to close to 250 miles, high-ranking insiders at Audi's headquarters in Germany suggest the R8 e-tron will now go into limited production during the latter half of 2014.