1996 Arctic Cat Bearcat 454 4x4 Atv Rear Brake Light Tail Light on 2040-parts.com

Volvo's research proves car design invokes basic human emotions

Car design and human emotion are inexorably linked, according to new research from Volvo. The experiment, conducted in collaboration with Electroencephalographic (EEG) specialists Myndplay, tested respondents to analyse how the brain reacts emotionally to car design amongst other things. Participants were asked to rate a series of images whilst wearing an EEG headset that measured brainwave activity.

Royal College of Art and SABIC collaborate on new ‘VISIcON’ program and design competition

The Royal of Art and chemicals manufacturer SABIC has announced the launch of a three-month research program and competition called 'VISIcON'. Over 30 post-graduate students from the college's Vehicle Design program are studying and analyzing how SABIC's thermoplastic lighting materials and LEXAN polycarbonate (PC) glazing technologies can be used practically and creatively to improve the lighting and illumination of future vehicles. VISIcON asks students from the RCA's automotive students split into three groups: the Automark group's emphasis on developing and enhancing brand identity through lighting; Urban Flow's focus directed towards discovering innovative exterior lighting; and Inside Out studio is working on improving and extending the use of light in the vehicle interior through lighting components and PC glazing.

Renault Megane RenaultSport (RS) – Official

The Renault Megane RenaultSport (RS) becomes official at Geneva 2009 With MINI offering the lates version of the MINI John Cooper Works, and Alfa Romeo setting pulses going with the Alfa Romeo MiTo GTA, Renault knew they had to come up with the goods on the Megane RenaultSport. Ever since Renault unveiled the Megane Trophy Race Car last year, there has been expectation that the new Megane RS would follow its lead. And it does!