98 - 02 Honda Accord Keyless Entry Remote Kobutah2t on 2040-parts.com

Mercedes shows the future of crash protection

By Mark Nichol Motor Industry 09 June 2009 10:00 It might look familiar, but the Mercedes ESF 2009 concept is about as futuristic as they come. Ostensibly an S400 Hybrid, the car showcases the very latest Mercedes safety technology, some of which will be in mainstream models soon, and some of which is, frankly, pure fantasy mollycoddling. The concept will be officially unveiled next week, but CAR has already been to the company’s Stuttgart base for a sneak preview.

SsangYong releases new Rodius sketches

SsangYong has released the first images of its new Rodius MPV, soon to be unveiled at next month's Geneva motor show. Based on SsangYong's ‘Robust, Premium, Specialty' design philosophy the carmaker says the new Rodius is "styled to be fit for outdoor, off-road driving as well as on-road driving". The front three-quarter sketch shows that the exaggerated, streamlined front grille has been retained – albeit it with a slight modification – while it also features angular headlamps.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.