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2010 Jaguar XJ Neiman Marcus special edition sells out all 50 copies

Mon, 19 Oct 2009

It took all of four hours and four minutes for a special Neiman Marcus edition of the redesigned 2010 Jaguar XJ to sell out through the retail giant's Christmas book on Friday.

Just 50 copies of the big cat, called the XJL Supercharged Neiman Marcus edition, will be produced. And they're all spoken for after brisk sales reservations last week.

The phone lines opened at noon Eastern on Friday, and the allotment was exhausted shortly after 4 p.m. Jaguar said it would still take orders and compile a waiting list in case any of the reservations fall through.

The Neiman Marcus Jag retails for $105,000, including destination charges, and this is the third time that one of the British icons has been sold though the department store's Christmas catalog, following the 1968 XKE Grand Touring Coupe and the 1997 XK8 Convertible.

The XJ goes on sale nationwide early next year after being revealed in July. It's a modern take on the famous sedan, and the department store's version gets a paint color called Celestial Black. Inside, the car is fitted with custom navy and ivory parts with matte wood accents. It also gets a numbered plaque and rides on 20-inch alloy wheels. Power is drawn from a supercharged 5.0-liter V8 making 470 hp.




By Greg Migliore