Car Both Inside & Outside Thermometer & Voltmeter & Clock &voltage Alarm Monitor on 2040-parts.com

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

WIN the last ever Volvo C30 on Twitter

The last ever Volvo C30 (pictured) is up for grabs in a Twitter competition The Volvo C30 has only been with us for seven years, but it’s made its mark. Perhaps the highest profile outing for the C30 was with a starring role in the Twilight films, which exposed the C30 to a very non-Volvo demographic, and made the C30 almost cool. But with Volvo’s new V40 hitting the roads, Volvo revealed they were ending production of the C30 and now they’ve decided they’re going to give away the very last C30 – an R-Design model with Polestar upgrades and an Ice White paint job – in a Twitter competition starting on 13th June.

BMW poised to add X4 to lineup in 2014

It was only natural. With the SUV craze decidedly downsizing, BMW appears set to add an X4--with a range-topping M version--as part of plans to expand its utility-vehicle lineup in 2014. Conceived along the lines of the highly successful X6, the X4 is a smaller and more agile four-seater.