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SEAT launches new Copa trim on Ibiza and Leon

  SEAT Ibiza SE Copa - more kit for no more money Yet again, we’re back to the oldest sales pitch in the book – something for nothing. But it’s the oldest trick in the book because it works. Which is why, at a quiet-ish time in the car sale cycle, SEAT are adding value to both the Ibiza and Leon by throwing extra kit in to the pot, for no extra money.

Chrysler unveils new ads to follow 'Halftime in America' campaign

A quartet of 60-second spots from the Chrysler/Fiat group launching this weekend comprises the next installment of the automaker's campaign that began famously during the Super Bowl with the two-minute "Halftime in America" commercial. Or, as Chrysler terms it, this is "the second half." The spots, all the work of ad agency Wieden & Kennedy, Portland, each aimed at a different company brand, are themed to the same "hope and encouragement" message delivered by Clint Eastwood in the campaign's first incarnation and continue the spirit of the "Imported from Detroit" motto. You can watch the ads at www.youtube.com/chrysler.

Concept Car of the Week: Buick Wildcat (1985)

Before the Specialty Equipment Manufacturers Association (SEMA) show in Las Vegas became the capital of obnoxious extravagance, car manufacturers and suppliers saw it as an opportunity to exhibit their latest innovations, giving the public an exciting insight into the future of automobiles. This is when, in 1985, Buick unveiled the totally unexpected Wildcat concept, which broke radically with the brand's stodgy image. Proportionally, the weight is placed forward, with a thin and low tail.