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Lotus Exige Sport 240

By Damion Smy Motor Shows 15 October 2007 05:48 Another day, another Lotus? They don’t quite come around that often but this is another iteration of the Exige, but it is a model exclusive to Australia. The supercharged Toyota engine receives another 20bhp over the Exige S to take it up to the headline 240.

Aston Martin V12 Zagato – 49 bite the dust

The Aston Martin V12 Zagato was going to have up to a 150 production run, but Aston Martin now say they will build just 101 cars. The Aston Martin V12 Zagato is a great creation with OTT styling courtesy of Zagato. But, when all’s said and done, it’s just a V12 Vantage in pretty clothes with a few tweaks, yet it costs three times as much – a slightly eye-watering £330k.

Audi delivers R8 V10 to originator of #wantanR8 hashtag

Audi R8 V10 - a gift for the day for a dose of Twitter love The Marketing world is changing fast, with online reporting and social media fast relegating traditional print media to the dustbin of history. And if you want a lesson on how to make social media work in the car world, you could do a lot worse than look at Audi’s recent efforts. Audi started using hashtags (that’s a little phrase preceded by the hashtag and used on Twitter) in its adverts for the Superbowl last year, which is a good way to get topics trending on the Twitter social media hub.