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Hyundai: E4U Egg Car & Fluidic Sculpture in Motion

Hyundai has already made it clear that 2013 will be about ‘Brand Awareness’ rather than releasing a new raft of models and chasing ever increasing sales, so two Hyundai outings in the last week can be put down to their targeted aim of profile raising. In Milan, Hyundai are taking part in the Milan Design Week by showing an innovative light sculpture that has been inspired by Hyundai’s ‘Fluidic Design’ (even though Hyundai have already said that ‘Fluidic Design’ is being replaced by ‘Fluidic Precision’ as they aim to make their designs ‘cleaner) with an installation made up of 12,000 translucent spheres acting collectively on a screen, surrounded by high-power lasers and suspended over a pool of water. The ‘performance’ starts with virtual rain created by the lasers which form three-dimensional shapes, followed by an interactive segment where human interaction creates three-dimensional images by scanning for body warmth so visitors can manipulate what they see by using gestures.

Incredible custom Rolls-Royce Chicane Phantom Coupe

When the Rolls-Royce Phantom Coupe isn't exclusive enough, let Rolls-Royce Bespoke create something unique for you. That's what Rolls-Royce Dubai's brand manager did when he had the idea for the Chicane Phantom Coupe. It's said to be inspired by the famous and historic Goodwood Motor Circuit, which just happens to be adjacent to the home of Rolls-Royce.

Peugeot 107 facelift (2012) first official pictures

Peugeot has shown its newly facelifted 107 city car at the Brussels motor show. It's the first major change to the Franco-Japanese city triplets. The 107 was jointly developed with Toyota and Citroen and it remains a big seller in the fast-rising city car sector.