Honda 400ex Tail Light Harness on 2040-parts.com

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

2012 Jaguar XK Convertible Spied

The 2012 Jaguar XK Convertible - suitably camouflaged Just last week we ran a story about a camouflaged Jaguar XJ running around on trade plates. We’d picked the photo up from Autoblog, who reckoned the photo was a facelift for the XK as a final titivate next year. We thought the trade plates were to protect the long-expected Jaguar XK Diesel from a DVLA registration check divulging it was burning oil.

Ford increases UK Car Prices

Ford is to increase UK Car prices by an average of 3.75% as a result of the weak pound You can’t blame Ford – it has to make a living, and things are tough enough for car makers at the moment without suffering at the hands of unstable currencies. Ford reckons that the movement in the Pound against the Euro in the last yaer or so has cost it nine figures on its UK income. Big money, no question.