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Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.

Mercedes SL65 Black on steroids – the Brabus T65 RS

The Brabus Mercedes SL65 Black - the T65 RS So you want a quick, two seater Mercedes? What do you go out and get? At the moment, there’s not much choice – you grab an SLS.

GM may use diesels in light-duty pickups

General Motors is considering a diesel engine for light-duty versions of its redesigned full-sized pickups. GM North America President Mark Reuss said in an interview that a diesel is among the options for the next-generation Chevrolet Silverado and GMC Sierra, which are due in showrooms next spring. Chrysler Group recently said it is considering a diesel for its light-duty Ram.