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New entry-level Caterham Seven to cost under £17k

The new entry-level, sub-£17k Caterham Seven If there’s one thing you know about the Caterham Seven – Caterham’s recreation of Colin Chapman’s iconic Lotus Seven – it’s that it’s not b exactly laden with fripperies and heavy technology. So when Caterham tell us that they’re soon going to launch a new, entry-level, Seven that takes the Seven “…back to its simple design roots” we do wonder how much simpler the Seven can be than it already is. But Caterham say the new Seven will be probably the most fuel efficient car they produce with a new EU-6 compliant engine providing accessible fun for ‘under £17k’.

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Ghosn wants to expand Daimler ties; calls alliance a ‘powerhouse'

With chatter swirling about potential expansion of the Renault-Nissan alliance, CEO Carlos Ghosn on Thursday put his support directly into expanding the automakers' relationship with Daimler AG. “We know we have a powerhouse,” Ghosn said in a media roundtable at the Paris auto show. “When you add the R&D of Renault, Nissan and Daimler, we are the largest in the industry,” Ghosn said.