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Hyundai plays chauffeur to Inspirational Women

Hyundai has been busy chauffeuring the inspirational women in Tesco’s Mum of the Year in a fleet of i40s and new Santa Fes. We all know by now that Hyundai UK PR has a penchant for ‘Girl Power’, which explains why we’ve had Hyundai out playing with the Storm Model Agency and getting cosy with Harrods. Now, in the next instalment in their  ’Girls are dong it for themselves’ PR campaign, Hyundai has been busy chauffeuring the inspirational women from Tesco’s ‘Mum of the Year’ award around London, popping from the Savoy to Downing street for a bit of high-profile PR and photo opportunity, with celebs like Mel C, Denise Van Outen and Emma Forbes roped in for good measure.

New Honda NSX takes to the track (video)

The new Honda/Acura NSX (pictured) hits the track The new Honda NSX has been a decade or more in the making as Honda vacillated over whether or not to revisit their supercar odyssey with a a new NSX for the 21st century. But having shaken off the self-imposed shackles that made them believe a new Honda supercar in these more austere and ‘Green’ times would be anathema, Honda are finally powering forward with a new NSX. True, they’ve decided their new NSX needs to be’Green’ to be good, but the green-ness Honda are throwing at the new NSX actually gives it more power too, so we’re not complaining.

Goodwood Launch For Latest Alpina Performance Models

FANCY something different from the usual premium German offerings? If so, Alpina hopes its interpretation of BMW’s already popular 4 Series Coupe and Convertible models will have buyers opening their wallets. The firm has built up a considerable reputation for taking a slightly different and more refined approach, as it focuses on luxury and ensuring the generous levels of performance are more accessible in the real world and not just on the track.