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Porsche And Jaguar Rise To Digital Prominence

THE LATEST automotive search data from leading independent digital marketing agency, Greenlight, reveals Porsche and Jaguar have replaced Toyota and Citroen to become two of the ten most popular car brands that UK consumers have been eyeing up online. Greenlight’s quarterly report identified the most popular search terms and phrases consumers used when they searched on Google UK for cars in November, and ascertained which car manufacturer and dealer sites were most visible to their searches. According to the firm’s research, over 11 million searches were made by consumers looking for cars online, up almost 5% on the previous quarter.

Land Rover backed Race2Recovery team finishes Dakar Rally

The Race2Recovery Rally team – a group of disabled servicemen backed by Land Rover – has become the first disabled team to finish the Dakar Rally. Land Rover may have backed the Race2Recovery team in the Dakar Rally, but the real triumph is that of the team’s members as they become the first disabled team to complete the gruelling rally. In the space of just eighteen months, the Race2Recovery team has gone from a handful of disabled servicemen to a fully fledged Dakar Rally Team with 28 people, four Wildcats and a bunch of support vehicles including a pile of Discoveries for transporting the support team and equipment.

Porsche specialist Gemballa gets Tornado ready to blow

Gemballa has a reputation for producing extreme versions of Porsche models. From the 997 based Avalanche to the Carrera GT based Mirage, all the Gemballa models offer extremes of performance and design. And now there’s a new model to add to the list.