Suzuki King Quad Lta 2005-2013 Gear Sensor 6082402d on 2040-parts.com

Toyotafest: Accelerating into history

When you think of automotive history, the names that come to mind are carmakers celebrating their centennials such as Alfa Romeo, Ford and Mercedes-Benz. But the younger carmakers deserve some historical props, too. Toyota has only been in existence 77 years and on sale in the United States for only 50, but it has a small and growing cadre of dedicated enthusiasts nonetheless.

Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.

Volkswagen Polo wins European Car of the Year award

Volkswagen's new Polo--slated to enter the U.S. market within three years--narrowly beat the Toyota iQ to win the 2010 European Car of the Year award. The Polo scored 347 points against 337 for the iQ city car.