Triumph T-shirt Steve Mcqueen Mojave Desert on 2040-parts.com

Schreyer: More than a designer of products I wish to be an architect of Hyundai's brand image

There's no denying Peter Schreyer has been instrumental in turning around Kia's image from a manufacturer of wheeled white goods in a creator of design-led products. Now his attention turns to sister company Hyundai in his role as chief design officer for both companies and his plans are no less ambitious. "More than a designer of products I wish to be an architect of Hyundai's brand image," he told an audience at Hyundai's European headquarters, explaining how his job is not simply 'styling' but communicating the brand's message right down to details such as the seatbelt warning buzzer.

CAR 20 Most Wanted of 2014: Maserati Levante

By the CAR editorial team First Official Pictures 13 December 2013 09:00 If Maserati’s plot to sell 50,000 cars annually by 2016 is to succeed, the Trident’s super-SUV needs to fly out of showrooms fast enough to give salesmen whiplash. Ambitious? Yes, but Maserati’s up-sleeve trick is getting the platform from sister brand Jeep and its much-improved Grand Cherokee.

Power Boost For Vauxhall’s Sporty Astra GTC

VAUXHALL has boosted the performance of its three-door Astra GTC with the inclusion of a new 1.6-litre turbo petrol motor. Slotting in below the firm’s hot VXR variant, this latest addition to the Astra range boasts 197 horsepower and is the same unit that also powers Vauxhall’s premium drop-top, the Cascada. On-paper performance figures promise a brisk driving experience, with the 1.6 turbo Astra GTC topping out at 143mph and capable of sprinting to 60mph in 7.3 seconds.