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Toyota Camatte 57s concept

You may remember last year we reported the unveiling of a customizable, modular little concept car called the Toyota Camatte at the Tokyo Toy Show. This year Toyota has returned with an updated version called the Camatte 57s with more scope for families to personalize their space-framed little machines with a total of 57 external panels (as its name suggests) as well as the removal of the roof which apparently "adds to the fun factor and allows everyone on board to enjoy the colorful exterior they have created". Like last year's car the driving position can accommodate both adults and children with gown-ups sat in the right rear seat able to intervene should the infant pilots go astray.

Car whiplash claim scam caught on video

Car whiplash claim scam caught on video The whole ‘Cash for Crash’ industry in the UK has got completely out of hand, fuelled not just by dishonest motorists eager for an easy few quid, but by ambulance-chasing lawyers eager to find a claim where there’s not even blame, and stupid insurance companies who sell said lawyers the details of their clients’ collisions. In fact, it does seem car insurance companies are increasingly eager to put obstacles in the way if you object that you weren’t at fault when someone crashes in to you, and would rather settle quickly than spend time, money and resources on fighting spurious claims for you. So the idea of having a dash-cam of some description to keep a record of events is a smart one, and that’s exactly what Smart Witness offers; a dash-cam that takes a 170 degree view from the driver’s perspective and records it to a smart card.

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.