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Mo' accessories, mo' fun: Dodge offers $2,000 in Mopar bucks for Hemi-powered 2010 Challengers

Dodge is offering a go-fast promotion for the 2010 Dodge Challenger: If you buy a V8-powered version of the muscle coupe, you get $2,000 in Mopar bucks to customize your new ride. The incentive is for new customers of the R/T, R/T Classic and SRT8 models. Sorry, V6 guys, you have to get the Hemi to get the cash.

Ford resurrects Vignale name in an attempt to add premiumness to mainstream models

Ford is resurrecting the name of renowned Italian design house Vignale in an attempt to bring its mainstream models up market in Europe. Of course this isn't Ford's first experience of using a defunct carrozzeria for its range-topping models – remember Ghia? The first of these new models will be the Mondeo, which will appear with Vignale badging, lashings of chrome and quilted leather in Frankfurt next week.

Alfa Romeo 4C arrives stateside in New York

Not long after the last transport departed New York Harbor with a cargo of unsold 164s, an Alfa Romeo executive was probably quoted as saying, "we will return next year!" We have been eagerly anticipating the return of Alfa Romeo for the last 19 years, long enough for the last Milano to rust whence it came, every year the brand just another year away! Well, this year -- yes, this year, finally, no really -- the Alfa Romeo 4C heralds the brand's reintroduction to America -- just as it did last year, remember -- as early as this summer. You'll have to forgive us for such skepticism -- we've been burned by our desire to invoke Italian driving passion and all that, but it's also hurting the Fiat dealers who scrape by on a lack of product.