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MINI London 2012 Edition launches to celebrate Olympic Games

MINI London 2012 Edition - in patriotic red, white or blue The launch of the MINI London 2012 Edition to celebrate the Olympic Games neatly pulls together two of MINI’s marketing tactics; shove out as many limited edition models as you can and give them a London theme. True, this edition of the MINI uses the London moniker intact instead of using a badge from a London area, but it’s consistent with the current MINI special edition target. As is MINI’s aim to cash in on any bit of publicity it can – sometimes tenuously – get a hook on.

Visteon reveals e-Bee 2020 mobility concept

Visteon has unveiled its new e-Bee concept at the Electronica 2012 Trade Fair in Munich. The e-Bee is a study of mobility in the year 2020 and explores alternative transport ideas such as car-sharing and short-term rental as well as intelligent mobility. Predictable vehicle architecture is transformed by moving the climate system outside, reducing the e-Bee's weight, increasing the cabin space as well as providing easier access to comfort and infotainment features.

Nissan launches Platinum Edition X-TRAIL

Nissan launches X-TRAIL Platinum Edition with lots of toys Nissan launches the X-Trail Platinum Edition with every option box already ticked. Costs from £29,180. The Nissan X-TRAIL is a perfectly good example of an on-road SUV, much in the style of the Freelander 2.