on 2040-parts.com

Rockar Hyundai: Hyundai’s new digital sales channel

Rockar Hyundai will have a ‘Car Shop’ in Bluewater The death of the car showroom has long been predicted, and there’s no doubt that the car sales model we’re used to – visit showroom, see salesman, get upsold, leave with something you didn’t want – is going to die a death as the world and his dog get used to living, and buying, online. Now, Hyundai has decided there’s sufficient appetite for buying online to create a new digital platform for Hyundai buyers that removes the salesman from the equation and lets car purchases – and service followup – go properly digital. Enter Rockar Hyundai.

2013 VW Beetle Convertible: Price from £18,150

After a reveal in October, the New Volkswagen Beetle Convertible has debuted at the Los Angeles Auto Show and will cost from £18,150 in the UK. In fact, not only does the Beetle refuse to go away, it’s selling better than the ‘old’ Beetle ever did, with 230,000 Beetles built since the Beetle was revived eight years ago, only 100,000 fewer than the old Beetle sold in its 31 year history. And the new VW Beetle promises to be more appealing than the first iterations of VW’s revival of the Beetle, with their strapline for the latest model setting out its intentions clearly: ‘Less Flower – More Power’.

Alluring Alfa Romeo falls far short of its promise

Few names can match the allure of Alfa Romeo. The sporty Italian brand is all about swooping lines, intoxicating engine noise, nimble road manners and the sexiest grille around. Alfa Romeo should be a bright Italian alternative to, say, Audi that stands out from the silver-gray herd of German luxury machines.