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Acura shifts focus to sensible Gen Y shoppers
Wed, 28 Mar 2012Honda is ready to begin the makeover of its Acura premium brand this spring, and the timing could hardly be better. In addition to the new ILX small sedan and redesigned RDX compact crossover coming in spring, a tease of the redesigned RL flagship due this fall will be shown at the New York auto show in April. Then, the volume leading TL sedan and MDX mid-sized crossover are slated for 2013 redesigns.
Gesture-controlled Audi wins VDA Design Award
Wed, 25 Sep 2013The German Association of the Automotive Industry (VDA) has announced the winner of its 2013 Design Awards, which asked students from across the world to submit their final graduating projects completed between October 2011 and July 2013. Eric Leong from Sweden's Umeå Institute of Design, came in first place with his 'Audi Elite' project, earning himself €4,000. Leong's single-person vehicle can be controlled using the entire body through gestures and movements, and adapts to the needs of the driver, giving them more control.
GM to build Cadillacs outside the U.S.
Tue, 07 Jun 2011General Motors CEO Dan Akerson said Tuesday that the company plans to begin building Cadillacs outside the United States by the end of 2012 as part of its plan to make GM's premium brand a true global nameplate. Akerson said overseas Cadillac production would reduce the risk of foreign-currency fluctuations and allow GM to better manage its supply chain. Although Cadillac long has been sold in China and other international markets, it's produced only in North America.