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Viper Curtain Call: Final Snake rolls off the line in Detroit

It's the end of the line for an icon. Clad in custom bronzed-gold paint, the final current-generation Dodge Viper rolled off the assembly line on Thursday at a Detroit factory. The last one was tailored to the tastes of a loyal Viper owner, D'Ann Rauh, who with her husband, Wayne, owns more than 40 Vipers.

Jaguar signs up Lana Del Rey to make the F-Type cool

Jaguar has revealed it has signed up singer songwriter Lana Del Rey to help promote the new F-Type sports car. Land Rover chose to use Mrs Beckham to promote the Range Rover Evoque, and went as far as allowing her input in a limited edition Evoque Beckham, a move that probably generated more column inches of PR for Land Rover than any amount of money could buy. So Jaguar are going a similar way with the F-Type, but instead of signing a Spice Girl they’ve had the sense to look at what is new and cool, and they’ve very sensibly decided the face of the F-Type is going to be singer songwriter Lana Del Rey.

Audi SQ5 Exclusive – for when an SQ5 just isn’t enough

Audi are debuting a limited edition of their new SQ5 – the SQ5 Exclusive – at Paris 2012 before a limited production run of 50 cars. The new Audi SQ5 – a diesel RS Q5 in all but name – bowed in at Le Mans in June featuring the 3.0 litre twin turbo diesel V6 with 479lb/ft of torque, 309bhp and a very un-SUV 0-62mph of 5.1 seconds. As the range-topping Q5 you would think that would be enough for Audi, but it seems they think there’s a market for an even more exclusive Audi SQ5 so they’re producing a limited edition model that’ll cost an extra £30k – the Audi SQ5 Exclusive.