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Ford at CES 2011

Ford has been the automotive darling of the Consumer Electronics Show for several years now. On Friday morning, Ford CEO Alan Mulally made a historic third keynote speech, during which he introduced the new Focus Electric and a host of new supporting technologies, which appear to keep Ford near the top of the technological pack. Two aspects of Ford's approach are interesting.

Ford FF1 road-legal single-seater at 2013 Goodwood FoS. Heading for production?

The Ford FF1 – a single-seat, road-legal track car powered by Ford’ 1.0 litre EcoBoost engine – will get a public debut at the 2013 Goodwood Festival of Speed. Ford built the FF1 as a showcase for the abilities of its little 1.0 litre, 3-cylinder EcoBoost engine, and it’s more than proved the point that modern 3-cylinder engines with small displacements and a bit of forced induction can be very appealing. In standard trim the FF1 produces 123 horses, but suitably tweaked to deliver a more fulsome 202 horses the FF1 took on the Nurburgring and managed to turn in a time of just 7:22 – quicker than a Zonda F, Enzo Ferrari, Nissan GT-R and 911 GT2 RS.

Fiat 500C Abarth coming?

It looks like Fiat are planning an Abarth version of the 500C for 2010 But the best comparison to the Fiat 500 on the market is the MINI. Fiat are obviously taking a leaf out of the MINI handbook of marketing by throwing special editions like the Fiat 500 Abarth Cometizione on to the market. And now it looks as if they’re following the MINI route by introducing a hot convertible – The Fiat 500C Abarth.