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Peugeot 308

These are the first pictures of the forthcoming Peugeot 308 that replaces the 307.  The car will compete predominantly in the lower medium European C-sector along with the Opel Astra, Ford Focus, the class leading Volkswagen Golf, and its PSA sibling: the Citroen C4. The 308 is expected to make its public debut at the Frankfurt Motor Show in September and be available at launch in 3 and 5 door hatchback body styles with other variants including an estate to follow. The design builds on the tall proportions established by its predecessor and some of the features that the 207 introduced as well as appearing to have been influenced by some Mercedes designs.

Top Hyundai UK Dealers honoured

Hyundai’s top UK dealers have been honoured with awards at an event in Frankfurt. Bristol Street Motors, Monaghan Brothers, Sandon Road Hyundai and J T Hughes won awards. There are lots of threads to making a brand succeed, and Hyundai’s stellar rise from budget ‘dofor’ to mainstream beating has meant weaving those threads together like a seamstress on a fine tapestry. From advertising to PR to product to showcase, the brand will only work if all the elements combine properly to convince car buyers there’s substance to the product.

USED VALUES HOLD STEADY

THERE was no change in the value of the average used car between October and November 2010, according to new figures from BCA. November values were down £111 year-on-year and remained at £5,792 There was a slight increase in the volume of used vehicles reaching the market in November, but not enough to provoke any change. A seasonal lack of interest on the market is to blame for the lack of fluctuation as well as travel difficulties created by the cold weather, according to BCA, and the drop off in demand is likely to remain into December.