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Genesis and Elantra to star in Hyundai's Super Bowl ads

Hyundai is getting ready for the Big Game, and by that we really mean the big ad game, and the stars of their seventh consecutive Super Bowl ads will be the 2015 Genesis and the 2014 Elantra. Last year's Super Bowl ad from the automaker featured the Hyundai Santa Fe in two spots titled "Epic Playdate" and "Team," both of which were well received. For Super Bowl XLVIII, the 2015 Hyundai Genesis spot titled "Dad's Sixth Sense" is set to air during the first quarter of the game, and all Hyundai is saying for now is that it will highlight the sedan's Automatic Emergency Braking feature in a way that relates to the near-misses and saves of everyday parenting.

News watch Sept 2012: today's auto industry news

Welcome to CAR Magazine's news aggregator as we round up the daily stories in the auto industry. Top tip: news summaries are added from the top hour-by-hourMonday 24 September 2012• Volkswagen has dropped its appeal in the brand infrigement case against former partner Suzuki. The spat dates back to 2004, when VW contested an approval allowing Suzuki to brand a variant of its Swift supermini as 'Swift GTi'.

Citroen C1 gets insurance ‘Black Box’ as standard. Orwellian control arrives.

Citroen has announced that the C1 Connexion will now come with a Telematics ‘Black Box’ as standard fitting as Big Brother moves closer. As if it wasn’t enough that every street corner, business and park now has at least one CCTV camera, that we’re prosecuted for ‘speeding’ by yellow boxes on poles that take no account of road conditions or circumstances and that motorists are being milked dry by ‘stupid’ box junction and red light cameras, now Citroen are to fit a telematics ‘Black Box’ as standard to its C1 Connexion. Citroen say the ‘Black Box’ fitting is so they can offer free insurance to buyers, with anyone from 19-75 getting a year’s free insurance with every C1 as long as they have at least two years no claims bonus.