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BMW debuts social-media campaign for concepts

BMW launched its next marketing campaign for the BMW i3 and i8, aimed at the tech consumer. The campaign runs on location-service Foursquare, social-news round-up site Mashable and iAd, Apple's mobile-advertising network. The iAd campaign will run in Europe on iPhones, iPods and iPads.

Renault Zoe Preview (2010): the electric supermini

This is the new Renault Zoe concept car, a ‘90% ready’ preview of an electric supermini that will go on sale from 2012. It’s just been unveiled at the 2010 Paris motor show. It did, but it also admitted that that car was very much a flight of fancy with its enormous butterfly doors.

Brabus at 2009 Frankfurt motor show

By Tom Sharpe First Official Pictures 18 September 2009 13:12 Mercedes tuning supremo Brabus unveiled its new 788bhp EV12 at the 2009 Frankfurt motor show – a car so powerful there’s only room for ten on the open road. Number one of ten limited-edition Brabus EV12s struck a brooding figure at the tuner’s stand – hardly surprising with a 6.3-litre bi-turbo V12 under the bonnet and a £440,000 price tag. The E-class has been transformed into a tarmac-shredding supercar-chaser thanks to the introduction of a newly developed SV12 R bi-turbo engine which, Brabus claims, was implanted under the bonnet with 'almost surgical precision'.