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2014 Kia Soul “Red Zone” takes it to the house

Kia Motors America announced its first special edition for the second generation 2014 Soul, dubbed “Red Zone.” This quirky, boxy compact car will get a head-to-toe makeover, taking inspiration and design cues from the 2012 Chicago Auto Show favorite, the Track'ster concept. The exterior of the Soul gets bright white paint, accented by pops of red. The grille, front and rear fascias and side skirts also will receive the distinguished red embellishments, adding to what Kia describes as “the aggressively styled body kit.” Custom 18-inch alloy wheels complete the “Red Zone” makeover.

Volkswagen Golf Economy Range launched

Volkswagen has released a range of Eco cars - The VW Golf Economy Range With the obsession by car makers with CO2 emissions (but only because Governments structure their targets on CO2 levels) the aim of these Eco Golfs is to trim CO2 levels down, and they’ve succeeded in getting the whole Golf Economy Range under 120g/km, and the Golf BlueMotion down to 107g/km. Three versions of the 1.6 TDi are offered – a 90PS version, a 105PS version and a 105PS BlueMotion version. VW has achieved the lower emissions with aerodynamic tweaks, longer gear ratios and regenerative braking.

Mazda pushes fuel economy, plans a new engine by 2011

Mazda's push to increase fuel economy across its model line will include a new range of gasoline engines and may involve the introduction of diesel and idle-stop technology in the United States. Mazda is aiming to increase fuel economy across its global lineup by 30 percent by 2015. The first stage of that transformation will include the introduction of a more fuel-efficient four-cylinder powertrain in 2011.