01-04 Ford Mustang Explorer Mach Radio 6 Disc Cd Player 2l1f-18c815-ce * on 2040-parts.com

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

Official: UK car production is booming

Nearly 10% MORE cars were produced in the UK this September compared to the same time last year, data released today from the Society of Motor Manufacturers and Traders (SMMT) has revealed What’s more, 1,125,433 cars were manufactured in the UK by the end of the month – that’s a 3.9% rise compared to 2012. September new car sales beat forecasts UK car sales hit four year high in 2012 This means UK car production has returned to pre-recession levels. The rolling 12-month total has now topped 1.5 million vehicles.

Toyota and Lexus cars may have problems with stalling engines

More than a quarter-million Toyota cars sold worldwide--including many Lexus cars--have engines that may suddenly stall while the car is moving, Toyota said on Thursday. So far, Toyota has not recalled the vehicles, which total about 270,000 units. And its announcement in Japan did not say how Toyota discovered the problem.