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Jaguar LIVE from New York Motor Show

Jaguar XF and Hajuar XK facelifts at New York It’s another motor show month, and although Jaguar are at the Shanghai Motor Show the real action is due to take place in New York on Wednesday 20th April. So what do Jaguar have up their sleeve for fans at the New York Motor Show? Actually, we don’t think there’s anything we haven’t already reported, but you never know.

Volkswagen Woofwagen – There’s a dog for every VW (video)

There’s a dog for every Volkswagen Instead of focusing on marketing just one car in its enormous range, Volkswagen UK has decided to go mad and produce one video advert for its entire line-up. Sensibly, VW has used a simple mechanism to make sure the advert gets the attention of British car buyers by using 36 different dogs to identify with the over 20 car VW model range (and it’s not the first time VW has used a lot of dogs to promote their cars). With getting on for half of all UK households owning at least one dog, it’s a simple way to get attention from viewers along with lots of ‘Aaahs’ and ‘that one looks just like ours’ to keep attention to the end of the sales pitch.

Hello Chrysler, ciao Lancia?

Starting as early as 2011, Fiat S.p.A. may extend the Chrysler brand name to models currently sold as Lancias in Europe. Such a move would be a blow to the 103-year-old Fiat-owned automaker that many speculated would play a greater role in Europe following its parent's decision earlier this year to take control of Chrysler.