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Lexus partners with celebrity chefs

Lexus is looking to whip up some attention for its products by hiring a team of noted cooks. The Lexus Culinary Masters team, made up of six celebrity chefs, debuted at last weekend's Pebble Beach Food and Wine Festival in Monterey, Calif. Race-car driver Scott Pruett started off the weekend by taking a spin around the Laguna Seca racetrack in the Lexus LFA supercar with chefs Daniel Boulud and Michael Chiarello, "Each shares the same passion for perfecting their culinary craft as Lexus does with its luxury automobiles," Lexus vice president of marketing Dave Nordstrom said of the chefs involved.

Koenigsegg Agera & Agera R 2012 updates

The Agera & Agera R get a raft of tweaks for 2012 Koenigsegg has revealed improvements to the Agera and Agera R for 2012, which will debut at Geneva next week. We’re not sure just how many Koenigsegg Agera R models have actually been built and delivered (or the standard Agera R, for that matter), but however many it is it’s not more than a handful. Still, standing still means going backwards – whether you’ve built a single car or a million – so Christian von Koenigsegg and his men in the snow in a shed in Sweden have been busy putting the Agera and Agera R at the cutting edge for 2012 models.

First Sight: Qoros 3 Sedan, Wagon and Cross Hybrid

'Drive New Answers'. That's the tagline for the all-new Qoros brand, a company set to take the European world by storm and shake up the status quo doing so. With an in-house modular platform, hybrid drivetrain and team of big hitters behind the company scenes there's plenty of reason to take this Chinese-Israeli joint venture very seriously indeed.