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MINI John Cooper Works Countryman: The mad MINI marketing begins +video

MINI John Cooper Works Countryman with a man on the roof - Expect the Unexpected With the debut of the MINI John Cooper Works Countryman at Geneva 2012, MINI starts its marketing with another off-beat video. If there’s one things that’s a certainty in the world of MINI – apart from a new variant every four days – is that any new launch gets promoted with slightly bizarre videos. And the new MINI JCW Countryman is no exception.

Hot seats: from design to delivery [sponsored]

As the user demands on car interiors are increasingly influenced by their growing design consciousness, so suppliers like Lear strive to bring better-engineered seating to satisfy. 2013 was another big year for Lear, as Jeanette Puig-Pey, its global fabric & leather design manager, enthuses: "At our ‘Design2Perform' event we celebrated the unveiling of our brand new collection, with special emphasis on color and texture and our TeXstyle Enhance product, perfect for customization. Laser etching is part of this offering, it is exclusive to Lear Corporation and can be used to add refined design elements to cloth and leather." A mix of fabric and leather in seating is not new but is often seen by the consumer as a cheaper alternative to full leather.

Latest GM shakeup shuffles execs in product planning, development

General Motors Co. has reassigned dozens of product development executives and appointed new heads of global product planning, powertrain engineering and quality in its latest departmental shakeup. Responsibility for global product planning moves to CEO Ed Whitacre from Vice Chairman Tom Stephens.