03-06 Mazda 6 Center Dash Digital Radio Display Clock Temp on 2040-parts.com

Mercedes want in with Brawn GP

Mercedes are considering closer ties with Brawn GP [ad#ad-1] With Brawn GP wiping the floor with everything on the F1 circus this season, and particularly World Champions McLaren, it is being reported that Mercedes are seeking a closer relationship with the new darlings of the paddock. At the moment Mercedes supplies engines to Brawn GP on a customer basis. In other words, Brawn GP has to cough up the cost – which will not be insignificant.

Automakers tease ads for Super Bowl 2013

Automakers are reaching out to celebrities, fans and even YouTube sensations for 2013 Super Bowl advertisements. CBS has reportedly sold out its ad inventory for the Feb. 3 broadcast of Super Bowl XLVII at prices averaging $3.7 - $3.8 million.

Jason Castriota to head Saab Design

When Car Design News spoke to Jason Castriota about the new design consultancy he had set up in New York and Turin back in March, the designer told us he was working on a very exciting automotive project that he couldn't talk about at the time. It turns out that automotive project was for Saab, as last week the Swedish automaker announced it had hired Jason Castriota Design to oversee the development of a new generation of Saab products – the first to be completed under the tenure of its new owners, Spyker. Castriota's new appointment marks the shift from Saab's former position – where the brand was an integrated company within GM – to its newfound placement as an independent automaker, with Castriota essentially filling the role previously occupied by Mark Adams, GM Europe's Vice President of Design.