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Jaguar hybrid cars due in 2013-14

Jaguar will launch its own hybrid vehicles soon after Land Rover, CAR can confirm. Parent company Jaguar Land Rover is developing battery-assisted hybrid versions for both brands but its strategy puts part-electric Land Rovers first on the launchpad in 2013.Hybrid Jaguars – set to include the XJ and XF, but eventually every model – are therefore likely to be on the market by 2013-2014, using a similar eight-speed ZF hybrid transmission to petrol-electric BMWs.The staggered roll-out of battery Jags and Land Rovers makes sense: heavy 4x4s have come in the firing line from green protestors who label them Chelsea Tractors. Hybrid Land Rovers will trim emissions and – in plug-in hybrid mode – enable even big bulky Range Rovers to drive in zero-emissions mode into central urban areas emitting nothing more unsaintly than an electric whir.So which Jaguars will go hybrid first?It's likely that the largest models such as the XJ will receive the hybrid power packs first; large cars reap the greater benefit and can more easily swallow the additional cost, put at around £10,000 in today's money.JLR's Midlands engineering bases in Whitley and Gaydon now employ 100 engineers in the expanding hybrid powertrain business unit launched 18 months ago.

Peugeot 5008: The Toy Story 3 Advert

Woody checks out the Peugeot 5008 Peugeot are planning a big advertising splash in Europe, and have teamed up with Pixar/Disney to use well known characters from the Toy Story films in the ads, which are due to roll out across Europe from this week. The firts advert up is  for the Peugeot 5008, a more than competent people shifter from Peugeot (in fact those nice people at Peugeot are due to send us one soon, so look out for a proper in-depth review and road test on the 5008 as we spend a week with it). The advert uses Woody looking for his Cowboy hat to give the excuse to show every nook and cranny and seat shifting trick the 5008 can manage.

SCARCITY OF ECO CARS KEEPS VALUES HIGH

ACCORDING to the latest AA Fuel Price Index, petrol prices rose in January by the biggest amount in recent times. Although there is considerable Government lobbying to slow down fuel price rises, there appears to be no immediate respite for private motorists. With this continued pressure on family finances, leading vehicle auction company, British Car Auctions (BCA) is seeing a significant increase in buyers seeking the most fuel efficient vehicles which, in turn, is pushing up prices at auction.