0391580 0391579 Johnson Evinrude Upper Lower Carburetor Assembly on 2040-parts.com

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

Spyker C8 Aileron Spyder – Pebble Beach Debut

Spyker has debuted the Spyker C8 Aileron Spyder at Pebble Beach So it’s entirely fitting that Spyker should bring along the Spyker C8 Aileron Spyder to the Pebble Beach Concours d’Elegance event this weekend, to show off what they have to offer. After all, with the target being 50% of Spykers going to the States in future, this is the single most important market for Spyker. Spyker has a big advantage with the C8 Aileron Spyder.

Inside the Lexus LFA Centre of Excellence

Inside the Lexus LFA Centre of Excellence The Lexus LFA is like no other Lexus – and, in many ways, unlike any other supercar – so Lexus make sure the 38 LFAs in Europe get the specialist care they need. Lexus has established a Centre of Excellence for the LFA in Cologne where a team of LFA experts make sure that every LFA in the UK and Europe gets treated just like a Le Mans car when it comes in for servicing. That means removing body panels to get access to the suspension, steering and subframe, every nut and bolt double checked, fingertip inspection of the discs and pads, x-rays to check for wear and detailed inspection of the CFRP bodyshell as well as normal stuff like oil and filter changes.