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CDN-GM Interactive Design Contest 2013 – Cadillac Brief [w/Video]

Tomorrow is the day you've all been waiting for – the launch of the CDN-GM Interactive Design Contest – and so we bring you details of the penultimate brief for Cadillac. Brief Three: Cadillac ‘Looking 12 years into the future – while considering global luxury customers, competitors and trends – how would you evolve the Cadillac Art and Science exterior design language based upon your interpretation of the brand along with incorporating unique American equities and luxury values?' You should consider delivering a visually premium aesthetic through restraint and timelessness, but in a way that is dramatically Cadillac and most importantly celebrates the beauty of the car. The final proposal is worth 30 percent of the overall mark and includes a brief summary of the target customer, key competitors and luxury trends, and an image board on at least two of the following: Visual Craftsmanship; Modern Automotive Beauty; Visual Restraint and American Luxury.

Toyota NS4 concept car (2012) first official pictures

Toyota regularly shows hybrid concept cars at the Detroit auto show – and the 2012 NAIAS is no different. Problem is, we don't yet know much about their planned debut. Called the NS4, all we can see so far is this rather ludicrously cropped shot of the headlamp.

Car workers 'top for excercise'

CAR WORKERS and mechanics are the most physically active staff, taking regular exercise more than three times a week, according to a new study. Employees in leisure and tourism were ranked second. A survey of 2,000 workers by the British Heart Foundation (BHF) to mark its cycling campaign, found that mechanics did some form of physical exercise more than four times a week.