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Peugeot puts RCZ designer on Twitter
Fri, 18 Jun 2010Like many automakers, Peugeot is now making conspicuous use of social media platforms as a component in its new car launch campaigns and in order to manage customer relations online. For its new RCZ coupe, Peugeot in the UK has been running a social media campaign under the strap line "It chooses you", with associated Twitter and Facebook accounts – which culminated with a member of the public winning an RCZ last week. For auto designers, there was little interest in the campaign up until last week, when Peugeot put RCZ designer Boris Reinmöller behind a computer terminal and opened him up to a public Q+A session through its Twitter account.
2012 Ford EcoSport arrives in Delhi
Wed, 04 Jan 20122012 Ford EcoSport - Delhi debut Ford’s new compact SUV – the Ford EcoSport – has been revealed at the Delhi Motor Show in concept guise ahead of a Summer launch. We first revealed the new Ford EcoSport was likely to be revealed at this month’s Delhi Motor Show early last month, after an over-eager web tech posted details on Ford’s India site by mistake. And we were right – the Ford EcoSport has now debuted in India in concept form ahead of a production release later this year.
William Clay Ford Sr.'s death: Leaders and sports world react
Sun, 09 Mar 2014William Clay Ford Sr., who died on Sunday at the age of 88, served in numerous positions at the Ford Motor Company, including 32 years as chairman of the Design Committee, and became chairman of the Executive Committee in 1978. Comments on the death of Ford, the last surviving grandchild of automotive pioneer Henry Ford and owner of the NFL's Detroit Lions: "The Fords are among Michigan's iconic, founding families, and he was an innovator in the family tradition as well as a strong leader. Like his grandfather, he was passionate about automobiles and the auto industry, the city of Detroit and his family.