08-14 Dodge Avenger Headlight Assembly Halogen Left Driver Side Ac27#001 on 2040-parts.com

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Jaguar XJ Sentinel (2010) first details

Jaguar has revealed details of a new armoured version of its luxury car – the XJ Sentinel. Following on from the sporty XJ75 Platinum concept unveiled earlier this week, the Sentinel is a very different kind of XJ, tailored as it is to the likes of security organisations and governments. Or, let's face it, downright dodgy types likely to have a price on their head.

Toyota Prius plug-in to cost from £31k

Toyota Prius plug-in will cost £31k We thought it was probably too good to be true. When we revealed that the US price for the new Toyota Prius plug-in was 36 per cent more than a regular Prius, we did hope that price increase would apply to the UK too. Because if Toyota were to do the same in the UK, the plug-in Prius would have come in – after the taxpayer very generously chipped in a £5k subsidy for ‘eco’ cars – at a ‘buy’ price in the UK around £2.5k more than the non plug-in Prius.