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Hyundai wins Red Dot design award for New Genesis & New i10

The Hyundai Genesis (left) and Hyundai i10 have won the Red Dot design Award Oh, how things change. It’s not long since Hyundai’s USP was the cheapness of its cars, but those days are now gone; Hyundai now competes head to head with mainstream makers as the strength of its products improves with every new model and its designs make Hyundai appealing without resorting to bargain basement headline prices. That has been perfectly illustrated with the Red Dot Design awards for both the new Genesis and the new Generation i10, both of which have received the Red Dot Design award – a first for Hyundai.

First Sight: Smart Fortwo and Forfour

"Dress-down Wednesday," remarked a colleague as Daimler CEO Dieter Zetsche walked on stage wearing jeans and no tie. While it was a hot day in Berlin, Zetsche's excuse for his informal attire was the occasion – the new Smart is here. Its prospective owners, he explained – young, urban consumers with an active lifestyle, not the typical members of corporate Germany – adhere to a different, if similarly rigid etiquette.

Freeman Thomas: “it's easier to create your own rocket than create your own car”

The Industrial Designers Society of America's ‘Designing Innovation' panel discussion took place in San Francisco yesterday. The event was sponsored by Ford, with strategic design director, Freeman Thomas taking a place on the panel. Having parked a C-MAX Energi and new F-150 in the venue, Ford's influence weighed rather heavily, particularly in the early moments.