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Jaguar to back historic-racing effort in 2012
Tue, 13 Mar 2012Jaguar will return to factory-backed motorsports in 2012 with a program intended to showcase great racing Jaguars of the past in select historic-racing events. The company announced the program, dubbed Jaguar Heritage Racing, on Monday. For the first time since 1956, factory-supported C- and D-types will take to the track, gracing some of the most famous circuits in the world including Goodwood, the N
Toyota and Mercedes-Benz are top global car brands
Sun, 23 Oct 2011Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.
New version of Sync turns car into mobile wireless hotspot
Mon, 21 Dec 2009The next generation of Ford's Sync system will turn the car into a wireless connection hotspot. The wireless Internet connection is active when a cellular wireless card, also known as an air card, is plugged into the car's USB port. The connection can than be accessed by wireless devices in the car, such as a laptop computer or a handheld device.