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What's the difference between styling and design? [w/Video]

2953 Analytics' managing director Jim Hall explains the subtle but important difference between design and styling in a video from Autoline.tv. Hall believes design means how well the object functions, looks and feels, while styling is predominantly about giving it presence and increased aesthetic value. It's important then, he argues, not to interchange the two words.

Skoda Octavia (2013): first official pictures

This is the new 2013 Skoda Octavia. For its third generation, the Octavia gets its cleanest, most efficient engines yet and the full gamut of tech upgrades available on the new Mk7 Golf - all wrapped up in a more sober, Czech-style package. The new Octavia is also lighter than the old car and, with the arrival of the mid-sized Rapid, has grown from family hatch proportions to fight the Ford Mondeo and Vauxhall Insignia.

Tesla opens its patents for everyone to share EV knowledge

By Michael Karkafiris Motor Industry 13 June 2014 10:43 Elon Musk, CEO of Tesla Motors and one of the most talked-about personalities in the automotive industry, announced today that his company has opened all of its patents to make way for the competition to catch up and promote electric mobility for a wider audience. Open-sourcing your patents is a rather unusual strategy in the automotive world but Musk says that ‘Tesla Motors was created to accelerate the advent of sustainable transport. If we clear a path to the creation of compelling electric vehicles, but then lay intellectual property landmines behind us to inhibit others, we are acting in a manner contrary to that goal.