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CAR interviews Ron Dennis on the McLaren MP4-12C (2009)

Fri, 23 Oct 2009

CAR interviewed McLaren Automotive chairman Ron Dennis for the November 2009 issue of CAR Magazine’s feature on the new McLaren MP4-12C supercar. Here are some of the out-takes from our interview – and video of Dennis talking us around McLaren’s new roadgoing supercar. ‘It’s understandable why people ask the question “why now”, but the answer to that question lies in the statistics of F1.

BMW announces DesignWorksUSA studio and ConnectedDrive lab in Shanghai

Mon, 30 Apr 2012

BMW has opened both a DesignWorks studio and a ConnectedDrive lab in Shanghai, China, as a means of gathering information and insight into the Chinese market as the company looks to increase its presence in Asia. Adrian van Hooydonk, Director BMW Group Design, said, "Creating this foothold for both BMW Group Design and DesignworksUSA in Shanghai is of great importance from both strategic and creative standpoints." President of BMW Group DesignWorksUSA Laurenz Schaffer said, "Our new studio in Shanghai places DesignworksUSA at the epicenter of the most rapidly growing and influential consumer market in the world and provides an indispensable resource for shaping our global perspectives for clients." The new studio will perform functions including product, transportation, automotive, environmental and interaction design; color, material and finish design; design communication, research and strategy as well as sustainability consulting. Designers from DesignworksUSA studio in Los Angeles, Munich and Singapore will supplement a local design team.

Students prepare for Coventry University's annual degree show

Fri, 03 May 2013

Students of Coventry University's Automotive and Transport Design course are getting ready for their annual degree show, dubbed ‘Discover ID'. Already the largest show in Europe, this year's exhibition will be the biggest ever, with 107 BA and MDes students showcasing their design talents. Aside from automotive projects, the exhibition will feature projects including two full-size motorcycles, a Rolls-Royce yacht, a Pacific cruise airship and arctic tourism vehicles.