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College Exhibition: Monash University Degree Show 2009
Mon, 25 Jan 2010Graduating students from the Industrial Design undergraduate program at Monash University in Melbourne, Australia recently presented their annual degree show. One third of the group developed transport related projects encompassing a broad range of topics including energy efficient personal mobility, sustainable materials and manufacturing, scientific data collection and emergency services. Overall, the students' work reflected a strong emphasis on user interaction, systems innovation and production integrity.
McLaren unleashes its new round of MP4-12C test prototypes
Tue, 23 Feb 2010The finish line is in sight for development of the next McLaren supercar, the MP4-12C. The project has entered the final phase of testing with a new round of prototypes that feature significant advancements from last year. McLaren released film on Tuesday of two versions of the new testers, called the XP8 and the XP10, which it says are in the "beta phase" of development.
Video: Jaguar's Julian Thomson on the importance of design values
Tue, 30 Oct 2012Jaguar's Head of Advanced Design, Julian Thomson, appeared at this month's PSFK Conference in London giving a talk on design values. Thomson's talk, ‘Concepting Dreams, Making Reality Happen', dealt with questions of creating a design story as well as how Jaguar uses the value of its heritage while keeping things original and new. Thomson – the man behind the 2010 C-X75 and the recently revealed F-Type – said, "You can't get a good design story if you don't look at your heritage, where you came from, where your values came from." He went on to discuss the ‘sad years of Jaguar', from around 1968 to 2004 where Jaguar was too timid to develop and "essentially made the same-looking car." He put this down to a reluctance on Jaguar's part to move too far away from its successful models and, quite interestingly, because "not only did we start doing market research, we started asking Americans what they wanted." Watch the full video on the left.