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Audi launches showrooms without cars in London

Audi has opened its first digital showroom in London – Audi City – a fully digital showroom for Audi’s entire range near Piccadilly Circus. It’s something of a dilemma for car makers; how to sell their cars in a world that now revolves around the internet and digital access? Traditional car showrooms seem very last century, but choosing a car from a screen at home is still something many are reluctant to do.

Video: The Porsche Panamera Sport Turismo concept build process

Porsche has released a video featuring Style Director Michael Mauer charting the design process of the Panamera Sport Turismo concept. The 10-minute YouTube video, which also features General Manager Advanced Design Style Mitja Rorkert, follows the build process through each modeling phase right up until the presentation of the show car at this year's Paris motor show. "It always presents a special challenge when we develop a new kind of car for the Porsche brand," says Mauer, "precisely because we haven't been in the segment before, and the question of whether it matches the Porsche brand always looms in the background." We were impressed at the Panamera Sport Turismo concept's unveiling, particularly with its stance and detail execution, so the video is a chance to see just how this concept came into being.

MINI Hyde Park and MINI Green Park revealed

MINI Hyde Park and MINI Green Park The MINI Hyde Park and MINI Green Park have been revealed as MINI’s latest ‘London’ specials. Available as Clubman and Hatch. It must have been at least a week since the last MINI Special Edition (actually, it’s three weeks) so MINI PR have got itchy feet.