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LA Design Challenge 2011: studios compete to design Hollywood car

This year's LA Design Challenge will see competitors from around the world battle to design Hollywood's next movie car. Participating design studios from General Motors, Honda, Hyundai, Mercedes-Benz Germany (Smart), Mercedes-Benz Japan (Maybach) and Mercedes-Benz US will all be showcasing their creative talents in an effort to secure top honors. Automobiles in Hollywood films produced throughout the years have become some of the most iconic symbols of the films – perhaps as important as the movies themselves.

SEMA buys Performance Racing Industry

The Specialty Equipment Marketing Association (SEMA) on Tuesday finalized plans to purchase Performance Racing Industry, and the transaction will close later this month. John Kilroy, who has experience as editor and associate publisher of PRI Magazine and as vice president of the organization, will continue to lead it. For now, according to representatives from SEMA, it's business as usual.

Chevrolet reveals Silverado Cheyenne concept truck bound for SEMA

Even though the SEMA show is famous for the most outlandish sports cars you could imagine (and some you probably couldn't), there will be no shortage of tuned pickup trucks this year from both manufacturers and tuning houses. And one of them will be the Chevrolet Silverado Cheyenne edition. Admittedly, it's been a while since we've been treated to a serious street-performance truck from Chevrolet, and perhaps it's the GMC Syclone that comes to mind when you think of a small performance-oriented truck from one of GM's brands.