1928 1929 1930 1931 Model A Ford Engine Crank Handle Original on 2040-parts.com

Infiniti means . . . what?

Ever since Infiniti was launched with mystifying advertising images of rocks and trees 21 years ago, Nissan Motor Co.'s luxury brand has been hard to pin down. Vehicles such as its G37, the 2011 M sedan and the QX56 SUV turn heads and win praise in buff books. But while luxury competitors such as BMW, Mercedes-Benz, Audi and Lexus have soared in consumer popularity over the past decade, Infiniti has struggled to keep up.

Hyundai to badge premium cars as ‘Genesis’?

Will Hyundai's premium cars - like the Equus (pictured) - get a Genesis badge? Reports from the US say that Hyundai is considering badging their premium cars as ‘Genesis’, although there will be no Genesis ‘Brand’. The rumours that Hyundai want to move in to Lexus and Infiniti territory by creating a luxury sub-brand – Genesis being the favoured moniker – have been doing the rounds for years.

Porsche uses phone-formatted bar codes to connect with customers

Porsche is harnessing the power of smartphones, using Microsoft Tag bar codes to provide dealership customers with unique information about the cars they're looking at. Buyers can scan the square stickers with a properly equipped phone, and the application will take them to dedicated microsites where they can see stats, videos and pictures of the car, along with audio clips of a flat-six engine revving up. Through the microsite, buyers can provide contact info for a follow-up call from Porsche salespeople.