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Infiniti to launch G37 roadster

By Tim Pollard (artist's impression by Radovan Varicak) Motor Industry 13 May 2008 12:53 Nissan's upmarket brand Infiniti has announced it will build a roadster version of the G37 coupe – aimed squarely at the BMW 3-series Coupe Convertible. And the Ferrari California isn't the only folding tin-top being announced this week; the G37 will also be launched as a CC with a multi-piece metal roof that stows at the flick of a switch.  Our artist's impression shows how the new open-top G will look with the roof stowed away. No official photos have been issued yet, but we do know that Infiniti's first roadster will be on sale in the US market in February 2009.

Mini may drop Paceman, Coupe, and Roadster

Mini may discontinue the Paceman, Coupe, and Roadster models as it seeks to trim its lineup, following the introduction of the third-generation Mini Cooper three-door Hardtop. Instead, the company plans to focus on three "pillar" models: the Hardtop, the Countryman, and the Clubman. The third model, the Clubman, is technically still speculative as the company presented a Clubman only in concept form at the Geneva Motor Show last week, but given the amount of real-world testing of Clubman prototypes observed, coupled with the production-ready appearance of the Clubman Concept, this model is virtually assured to reach production in its current form.

Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.