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Aston Martin showrooms go Hi-Tec

I’m not too sure it will help much with sales at the moment, but it has been announced that Aston Martin are to become the first company to use Microsoft’s Surface Device in UK Car showrooms. The Surface device is in essence a glitzy coffee table, with a built in PC running the new software from Microsoft. Based on the software Aston Martin currently uses on its website, the device allows the salesman to configure the car on a coffee table screen, with changes of colour and wheels showing on the screen.

"Say Yer Prayers, Rabbit!" -- Volkswagen revives Golf name

After only four model years, Volkswagen Group of America Inc. is ditching the Rabbit name and returning to the Golf moniker for its smallest model in the United States. The new generation of the car, which goes on sale in October, will be called the Golf and makes it U.S.

Lotus lusts after Lutz?

Lotus seem to be pursuing Bob Lutz The Lotus five year plan calls for the track day cars to make way for much more substantial and upmarket cars to become the force at Lotus; a move to become the Aston Martin East Anglia. Probably the first obvious move in this plan was to grab Dany Bahar from Ferrari last year (and Ferrari designer Donato Coco) and now Lotus are casting their net again to snare some big names to drive them forward. Top of the list is almost-octogenarian Bob Lutz who retired from GM – but certainly not from business – last year.