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Mercedes brings virtual reality to life

MERCEDES-BENZ has created a real-life version of the racing car it designed for the Playstation 3 racing game Gran Turismo 6. Called the Mercedes-benz AMG Vision Gran Turismo, the full-size concept car previews the one that will appear in the computer game. The real-life racer takes its inspiration from Mercedes’ 1950’s racing cars, except the Vision Grand Turismo has LED lights where the classic racers had louvres.

Mercedes-Benz launches an iPad app that tours the redesigned CLS

Mercedes-Benz USA has released an iPad app for the redesigned 2012 Mercedes-Benz CLS that allows users to explore the car's interior and exterior and customize a vehicle. The app was created as a tool for dealership sales associates but it's open for consumers to use. It is the first installment in a series of 2012-model-year product apps available free through the Apple Store.

Mercedes-Benz hires BMW designer

Seems like the Mercedes-Benz design department is bulking up on new talent. Karim Habib, the exterior designer of the new BMW 7-series, has been lured to Mercedes-Benz where he will head up the advanced design studio on the outskirts of Stuttgart, Germany. Habib will work under Mercedes-Benz's new design boss, Gorden Wagener.