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Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.

Over 70% of motorists opposed to clocks going back

THIS SUNDAY sees the UK revert to Greenwich Mean Time from British Standard Time but seven in ten motorists believe the practice should be abandoned, according to new research. The poll, conducted by Smart Witness, also revealed that 60% of drivers thought lives could be saved by remaining on GMT throughout the year. The main opposition to the clocks going back is that it means children are forced to return home from school in darker afternoons.

Fisker Surf

Fisker has unveiled its new eco-friendly plug-in hybrid Surf vehicle at the 2011 Frankfurt motor show. The Surf, which the company claims is the world's first electric luxury/sports automobile, follows up the Fisker Karma's electric vehicle with extended range, but has additional cargo capacity and load carrying capabilities. The Surf weighs in at only 66 pounds more than the Karma sedan, despite increased glass and bodywork.