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Is Mercedes preparing to buy Ducati?

Remember the AMG-Ducati deal made at the 2010 Los Angeles auto show last month? A partnership of like-minded brands, albeit on two wheels and four. Daimler marketing types reckon that buyers of its AMG go-faster cars could in many instances be equally interested in go-faster motorbikes of the sort Ducati specialise in, and vice versa.

Record breaking Bluebird reunited with nose

WORLD LAND SPEED RECORD holder Sir Malcolm Campbell’s Bluebird CN7 car has been reunited with its original nose. The car’s original nose was damaged and then kept in Coventry since 1960, but it has now been brought back to the car that lives at the National Motor Museum at Beaulieu, Hampshire. Damaged during a World Land Speed Record attempt on the Bonneville Salt Flats in Utah, USA, the nose of the car was sent back to Coventry for repairs and an updated design to help make the car more stable at very high speeds.

Honda – made in the UK

Honda's new TV ad focuses on its UK manufacturing Car makers have had a torrid time in the last year or so. And the natural reaction has been to cut costs where they can. That has seen a downturn in the advertising budgets available to car makers, which in the end will be self-defeating.